Strategic Planning • Product Introduction • Pricing • Packaging • Promotion • Advertising • Distribution • Profitable Sales Strategies • Budgeting & Forecasting • Media Strategies • Broadcast Promotions • Branding • Web Strategies • Music, Film, Television & Video Producing • Marketing • Team Building Leadership

  • Consulting

Elliott Cunningham is a strategist with a successful track record of developing, positioning, creating, and marketing a variety industries. He is the creator and co-author of the Social Media Magnet course-ware and live practicum.

Online and more

Web 2.0 and Servant Leadership

I have had several meetings with companies and organizations inquiring about the significance, if any, of Web 2.0 and how it applies to them. It has been very interesting that even some of those that are in the Gen F …

Online and more

No More Fish In A Bucket

It used to be that everyone marketed and bought ads on an age-based demographic. When we were coordinating millions of dollars in radio and TV buys, this was the only way to do it, because that is what Arbitron and …

Leadership and more

Gut Check on Ethics

I belong to a professional business fraternity, Alpha Kappa Psi, which was founded in 1904 in part to promote and advance ethics in business.

Over the years I served in leadership, and subsequently we have continued to wrestle with ethics …

Entertainment and more

Pixar Wins With Up

Pixar has done it again! With great story tellers and consistent delivery, they have continued their movie success with Up.

No doubt, one of the reasons Pixar scores so high with their movies is that they are dedicated to creating …

Online and more

Conversion Strategies to Establish Relationship

Any viable internet strategy needs to include conversion concepts. Sometimes that might be economic, as in sales.

But it can also be non-economic; for instance, you may want to get people to move or migrate to pages, to opt-in to …

Entertainment and more

There’s No Whining in Music

A friend of mine just Facebooked, “Thinking there has to be some way to unite indies rockers.” To which I replied, “If the ants ever get together, the grasshoppers are in trouble!”

There’s a dirty 4-letter word that every musician …