Pixar Wins With Up
Pixar has done it again! With great story tellers and consistent delivery, they have continued their movie success with Up.
No doubt, one of the reasons Pixar scores so high with their movies is that they are dedicated to creating …
Everyone in Your Company Is in Marketing
Every business does its commerce in some community square, just like the grand old days. It may look and feel different, but the principles and fundamentals are the same.
I have worked on projects where the shipping department said “that’s …
Who Broadcasts Your Business?
There is a dialogue going on, and if you are not part of it then you have no say in it. Staying out of the Social Network space is like prohibiting the use of the telephone. The real question is …
Romance and Theater
The original design and intent of your business are important assets for your company. And it’s crucial that you don’t let the growth of your business squeeze out and overwrite your original design!
Years ago, Starbucks developers created a coffee …
Socially Speaking, How is Your Word of Mouth?
I recently spoke at the Brentwood Chamber Tech Strategies group about Social Networking. It’s interesting to talk to business owners and leaders about this phenom and their reluctance to embrace it. One attendee contacted me and asked that I speak …
Change is Inevitable Progress is Optional
Change is often discouraged or debated in organizations until there are no other options, and sometimes at great calamity. Tom Neff, my mentor, taught me that organizations must embrace and plan for change by choosing progress instead of letting inevitable …